A foundation for market analysis, customer tracking software facilitates a low cost, highly reliable, easily installed, user-friendly "players club".

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It is a comprehensive program that details point accumulations and point redemtions of customers, identifies best players, frequency of visits, how much and what they wager.  

 

Generates mailing lists sorted by any of four variables, and creates a random selection of players for special promotions.

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Utilizing OPTICON scanners and bar codes assigned to players and play,  the system produces:

• Daily Listing of Players by Current Point Totals

• Point Accumulation and Redemptions by Club Number

• Master Club List by Club Number

• Point Allocation to Club Members by Employee

• Mailing Lists of Club Members by Top Players, Birthdays, etc.